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Marketing, minus the jargon

Practical advice for people running their own business. No buzzwords, no theory for the sake of it. Just the things we actually do for clients, explained plainly.

JSK Aesthetics Instagram results: 159,209 views in 60 days

Your Instagram looks good. So why isn't anyone booking?

If your feed is full of lovely work but your diary still has gaps, the problem usually is not your content. Here are the five things we check first, and how to fix the one that matters most.

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The Sweet Spot Studio services and pricing

How much does social media management actually cost in the UK?

Nobody puts prices on their website, which makes this almost impossible to research. Here are the real 2026 numbers, what each band gets you, and the one question that tells you whether a quote is fair.

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A brand new website for your business

Do you actually need a website if Instagram is working?

Sometimes the honest answer is no. Here is when Instagram alone is genuinely enough, when it quietly costs you, and the three things a website does that social media cannot.

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More coming soon

We are writing about pricing, websites, and how to know whether your marketing is actually working. Follow along on Instagram, or get in touch if there is something you would like us to cover.

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